PIRELLI DESIGN LAUNCHES MOTORSPORT INSPIRED AUDIO SPEAKER, WITH P ZERO™ SOUND TECHNOLOGY

We all know and love Pirelli but don't they make Tyres? Well apparently they are branching out new areas.

Pirelli has joined forces with IXOOST, an Italian firm from Modena that specializes in high-end car audio, to create a new sound experience inspired by motorsport. The result is an exclusive hi-fi system that includes a cutting-edge Bluetooth™ speaker within a replica Wind Tunnel Tire: made by Pirelli for Formula 1™ Teams to conduct aerodynamic testing. The acoustic system includes a powerful amplifier with a 100-watt digital signal processor and is equipped with a 100-millimeter midwoofer as well as a 25-millimeter silk tweeter.  The whole system is made entirely in Italy by IXOOST, featuring hand-crafted unique touches and attention to detail.

With the most advanced 4.0 Bluetooth™ APTX technology, PIRELLI P ZERO™ sound can connect wirelessly to smartphones and other compatible devices, enhancing the audio signal in wireless mode and ensuring the best possible playback.

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